REGIONAL MARKETING EXECUTIVE (PAID MEDIA & EVENTS)

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Responsibilities:

• Develop go-to market strategy in Asia with prospecting, driving lead generation and sales conversion
• Manage digital marketing campaigns (including paid media, social media and event marketing) for cross countries including HK, SG, TW…etc 
• Create bilingual (English and Chinese) contents for cross social media platforms 
• Monitor all marketing campaigns and initiatives to ensure campaign execution, optimization and market growth 
• Work closely with vendors and local offices with all the logistics and campaign arrangement
• Assist in ad hoc projects as assigned by management

Requirements:

• Bachelor’s degree in a business subject, preferably in Marketing or related fields
• At least 3 years of marketing experiences (experiences in education sector would be an advantage but not mandatory)
• Preferably having brand marketing and lead generation/prospecting campaigns experiences before
• Knowledge and strong execution in paid media and social media (Facebook, Instagram, Google Analytics..etc). Know some design and video editing will be a plus (eg. Photoshop/Illustrator/Canva)
• Strong sense of ownership, responsibility, analytical thinking, problem solving, creativity, with a passion in Marketing and pride in quality of execution
• Fluent Cantonese, English and Mandarin speaking
• Excellent both Chinese and English writing and reading 
• Good team player, good organization skills, good communication skills and good project management skills